Pokémon Event Cancellation at Controversial Shrine
Monday, 2026/02/09189 words3 minutes842 reads
The Pokémon Company found itself embroiled in an international controversy after advertising a card game event at Tokyo's Yasukuni Shrine, a site that has long been a source of tension between Japan and its East Asian neighbors. The shrine, which commemorates Japan's war dead, including convicted war criminals from World War II, is viewed by many as a symbol of Japan's past militarism.
The announcement of the event on Pokémon's official website sparked immediate backlash, particularly from China. Chinese state media condemned the decision, with the People's Daily asserting that 'brands that disregard history and hurt the feelings of the Chinese people will ultimately be abandoned.' This reaction underscores the ongoing sensitivities surrounding historical issues in East Asia.
Recognizing the gravity of the situation, the Pokémon Company swiftly cancelled the event and issued an apology, citing a 'lack of due diligence' in their approval process. They committed to strengthening their vetting procedures to prevent similar incidents in the future. This episode highlights the complex interplay between popular culture, corporate responsibility, and historical memory in international relations, demonstrating how even seemingly innocuous events can inadvertently touch upon deep-seated geopolitical tensions.
