The Chinese Sports Brand Taking on Nike and Adidas
Thursday, 2026/04/30117 words2 minutes899 reads
Ding Shizhong was only 17 years old when he started his business. He went to Beijing with 600 pairs of shoes. He sold them and made money. Then he opened his first workshop.
Today, his company is called Anta. It is a big sportswear brand in China. Anta has more than 10,000 shops in China. It also sponsors famous athletes like Eileen Gu.
Anta started in 1991 in Jinjiang city. First, it made shoes for big brands like Nike. Now, Anta wants to be a world brand. It opened its first US store in Los Angeles. Anta also bought other brands like Arc'teryx and Salomon. The company wants to compete with Nike and Adidas around the world.
