Dettol Apologizes After Ad Backfires in China
Wednesday, 2026/06/2492 words2 minutes1495 reads
Dettol is a British cleaning brand. It made an advertisement in China. The ad was five minutes long.
In the ad, a man looks for a girlfriend. He wants someone "clean." Later, his girlfriend breaks up with him. The ad says Dettol can clean "toxic men" like it cleans bacteria.
Many people in China got angry. They said the ad was bad for women. People said they would not buy Dettol anymore. Dettol said sorry and removed the ad. The company said it wanted to fight sexism, but the ad was wrong.
